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Project
New York Summer Festival
Client
Chase
Company
On Board Experiential
Creative Team
Creative Lead – Rina Patton
Strategist – Kai Butler
Year
2025
Objective
Drive brand awareness and deepen emotional connection with cardmembers
by creating an immersive activation at Lincoln Center for the Performing Arts’s Summer for the City. This activation lived across four nights, the goal was to celebrate diverse music and culture while creating meaningful, memorable moments that positioned Chase as a champion of creativity and community.
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